Compare - ActionIQ VS mparticle
Here’s the difference between ActionIQ and mparticle. The comparison is based on pricing, deployment, business model, and other important factors.
About ActionIQ
ActionIQ is at the center of a data-driven revolution that is changing the way brands think about customer experience, digital transformation and the value of customer data as a core corporate asset.
About mparticle
mParticle is a cloud-based platform that aims to put app & mobile web owners in control of their data assets. mParticle’s solution provides mobile app owners a framework to better solve for data ownership, activation, and attribution. Aims to simplify the integration complexities of the mobile ecosystem. Provides real-time user segmentation & activation through data capturing via SDK and helps in constructing audience segment from any combination of event, user and device-level data.
Comparison Table
| Overview | ||
|---|---|---|
| Categories | Customer Data Platform(CDP) | Customer Data Platform(CDP) |
| Stage | Mid Stage | Late Stage |
| Target Segment | Mid Size, Enterprise | Enterprise, Mid size |
| Deployment | SaaS | SaaS |
| Business Model | Commercial | Commercial |
| Pricing | Contact Sales | Contact Sales |
| Location | New York, US | New York, US |
| Companies using it | ||
| Contact info |
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