Here’s the difference between informatica and Snowplow. The comparison is based on pricing, deployment, business model, and other important factors.
Informatica offers AI-based enterprise data integration and management software. It has products for information lifecycle management, data exchange, cloud data integration, complex event processing, data masking, data quality, data replication, data virtualization, master data management, etc. It provides multi-domain master data management solutions with data integration, data quality, and business process management capabilities embedded in the software. The clients of the company include AARP, Adventist, addivant, ACH, etc.
Snowplow is a provider of digital analytics for multiple platforms. It identifies users and tracks the way they engage with websites, applications, or IoT. It stores user's behavioral data in a scalable event data warehouse which can be plugged in with any analysis tool to crunch that data including big data toolsets, traditional BI tools, statistical and graphical tools. It enables to join web analytics and other snowplow event data with third-party data sources such as marketing data sets, customer data sets. The clients of the company include weebly, THE ICONIC, Unsplash, etc.
Overview | ||
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Categories | Data Cataloging, ETL Tools | Event Tracking |
Stage | Late Stage | Late Stage |
Target Segment | Enterprise | Mid size, Enterprise |
Deployment | SaaS | Open source |
Business Model | Commercial | Open Source |
Pricing | Free trial | Freemium |
Location | California, US | London, England |
Companies using it | ||
Contact info |