Compare - Segment VS Canvas

Here’s the difference between Segment and Canvas. The comparison is based on pricing, deployment, business model, and other important factors.

About Segment

Cloud-based customer data platform. It provides an API for developers to integrate and collect customer data and send it to multiple tools for analytics, marketing, data warehousing. It also provides multiple data sources to integrate and collect information like google analytics, HEAP, adobe analytics, flurry, mixpanel, etc. It also provides solutions for data governance.

About Canvas

Canvas is a collaborative data exploration tool that helps modern business teams make decisions without SQL.

Comparison Table

Overview
CategoriesCustomer Data Platform(CDP), Event TrackingSpreadsheet based BI
StageLate StageEarly stage
Target SegmentEnterprise, Mid sizeSMB
DeploymentSaaSOn PremCloud
Business ModelCommercialCommercial
PricingFreemium, Contact SalesFreemium
LocationSan Francisco, USSan Francisco, CA
Companies using it
Facebook logoInstacart logoPaypal logoZoom logoUber logoShopify logoSlack logoReforge logoProposify logoVacasa logoHotjar logoGopuff logoK Health logoChime logoAzimo logoIncident.io logogrowth talent logoswile logoAirbyte logoinvision logoCoverflex logoTrackingplan logo
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