Here’s the difference between Segment and Graphext. The comparison is based on pricing, deployment, business model, and other important factors.
Cloud-based customer data platform. It provides an API for developers to integrate and collect customer data and send it to multiple tools for analytics, marketing, data warehousing. It also provides multiple data sources to integrate and collect information like google analytics, HEAP, adobe analytics, flurry, mixpanel, etc. It also provides solutions for data governance.
Graphext is a cloud-based analytics platform for businesses. The company offers solutions for market & customer analytics, people analytics, business insights and more. Its software tool, Tractor scrapes data from Google, Twitter, Instagram, Facebook, etc, transforms the data and analyses it using machine learning algorithms. Clients include McDonald's, Roche, Omnicom and more.
Overview | ||
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Categories | Customer Data Platform(CDP), Event Tracking | Business Intelligence (BI), Augmented Analytics |
Stage | Late Stage | Mid Stage |
Target Segment | Enterprise, Mid size | Enterprise, Mid size, SMBs |
Deployment | SaaSOn Prem | SaaSOn Prem |
Business Model | Commercial | Commercial |
Pricing | Freemium, Contact Sales | Contact Sales, Freemium |
Location | San Francisco, US | Madrid, Spain |
Companies using it | ||
Contact info |