Here’s the difference between Supermetrics and Snowplow. The comparison is based on pricing, deployment, business model, and other important factors.
Supermetrics provides excel based report automation tools for web and social media. It connects to multiple sources including Google Analytics, AdWords, Facebook, Twitter, and YouTube. It also fetches data and generates charts and visualizations. The clients of the company include Nestle, SAMSUNG, HubSpot, LOREAL, etc.
Snowplow is a provider of digital analytics for multiple platforms. It identifies users and tracks the way they engage with websites, applications, or IoT. It stores user's behavioral data in a scalable event data warehouse which can be plugged in with any analysis tool to crunch that data including big data toolsets, traditional BI tools, statistical and graphical tools. It enables to join web analytics and other snowplow event data with third-party data sources such as marketing data sets, customer data sets. The clients of the company include weebly, THE ICONIC, Unsplash, etc.
Overview | ||
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Categories | ETL Tools | Event Tracking |
Stage | Mid Stage | Late Stage |
Target Segment | Enterprise, Mid size | Mid size, Enterprise |
Deployment | SaaS | Open source |
Business Model | Commercial | Open Source |
Pricing | Free trial, Contact Sales | Freemium |
Location | Helsinki, Uusimaa | London, England |
Companies using it | ||
Contact info |