Here’s the difference between Zeotap and Tealium. The comparison is based on pricing, deployment, business model, and other important factors.
Zeotap is a Customer Intelligence Platform (CIP) that helps companies better understand their customers and predict behaviors, to invest in more meaningful experiences. We enable brands to build on a nucleus of first-party data to win new customers and grow their loyal base. Our independent but integrated modules include customer data unification, identity resolution, enrichment, analytics/modeling (including in data clean rooms), and activation to 100+ partners in the marketing ecosystem.
Tealium provides enterprise tag management and digital data distribution and helps clients solve their customer data integration challenges at the source. Using Tealium, organizations can improve their ROI by increasing the performance of their existing marketing programs, improving marketing efficiency, and reducing IT friction and costs. Select clients include Cathay Pacific Airways, Lenovo, McAfee, Party City, Petco, Travelocity, Vodafone, and The Weather Channel. Tealium is funded by Battery Ventures, Tenaya Capital and Presidio Ventures. Tealium was named to Forbes’ list of “America’s Most Promising Companies and is also a recent winner of the 2013 Red Herring Global 100 Award. The company says its organic sales grew 138% last year.
Overview | ||
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Categories | Customer Data Platform(CDP) | Customer Data Platform(CDP) |
Stage | Mid Stage | Late Stage |
Target Segment | Mid size, Enterprise | Enterprise, Mid size |
Deployment | SaaS | SaaS |
Business Model | Commercial | Commercial |
Pricing | Contact Sales | Contact Sales |
Location | Berlin, Berlin | San Diego, US |
Companies using it | ||
Contact info |